WYZE

Transforming Smart Home Commerce Through Speed and Innovation

THE CHALLENGE

Wyze needed a rapid transition from their Magento platform while maintaining complex subscription services, app integrations, and sophisticated product offerings. The challenge was to execute this migration without disrupting their thriving smart home ecosystem or customer experience.

OUR APPROACH

Recognizing the need for speed and stability, we developed a strategic migration plan that prioritized quick deployment while laying the groundwork for future optimization:

• Swift migration strategy using Shopify's Dawn theme
• Content restructuring and design translation
• Complex integration planning
• Multi-channel commerce architecture
• Customized product display optimization

TECHNICAL IMPLEMENTATION

Our solution seamlessly integrated multiple commerce channels and subscription services:

• Shopify Plus migration and customization
• Recharge integration for product subscriptions
• Wyze App payment integration
• Amazon Buy with Prime implementation
• Custom PDP development
• Complex third-party integrations

MARKETING INNOVATION

Beyond platform development, we drove growth through sophisticated marketing initiatives:

• Comprehensive paid media management
• Amazon DSP optimization
• Google Ads campaign management
• Facebook/Meta advertising
• Buy with Prime marketing study
• Cross-platform performance analysis

ONGOING PARTNERSHIP & RESULTS

Our relationship with Wyze continues to evolve, focusing on:

• Regular product launch support
• Continuous conversion optimization
• Performance monitoring and analysis
• Feature enhancement and development
• Platform optimization
• Marketing strategy refinement